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Homebuilders finding success with ‘active adult’ communities
by Adam Elrod
aelrod@neighbornewspapers.com
July 31, 2013 08:56 AM | 1296 views | 0 0 comments | 25 25 recommendations | email to a friend | print
Windsong sales manager Michael Lust stands in front of the model home at the new Windsong Manor community located at Seven Hills.
Windsong sales manager Michael Lust stands in front of the model home at the new Windsong Manor community located at Seven Hills.
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Lifestyle consultant Brenda Knapp prepares to wash some dishes in the sink at the model home at Windsong Manor community located in Seven Hills.
Lifestyle consultant Brenda Knapp prepares to wash some dishes in the sink at the model home at Windsong Manor community located in Seven Hills.
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Though a majority of homes in Paulding County are built for families, one homebuilder has found success with subdivisions targeting a more seasoned generation.

Windsong Properties is building its third active adult community in Seven Hills called Windsong Manor, said company lifestyle consultant Brenda Knapp. Its other two communities have both sold out.

The neighborhood is on Seven Hills Boulevard, two miles west of its intersection with Cedarcrest Road in northeast Paulding County.

The homes are geared toward active adults, 55 or older, but are not restricted to the age group, said sales manager Michael Lust. As of July 24 they had sold five homes and have one under contract in the new community, Knapp said.

“If we keep our pace we should be sold out in two years,” she said.

Rhonda Bowman, president of the Paulding County Board of Realtors, said there are 35 new homes on sale in the county, 19 under contract and 12 new homes have sold in 2013, according to the First Multiple Listing Service, which lets real estate agents know what is on the market.

“Based on FMLS [listing service] they are the only ones targeting seniors,” Bowman said.

Steve Romeyn, co-owner of Windsong Properties, said they build in features to suit the aging population.

To find where to build, “we go to places where there are a lot of grandchildren,” he said.

Romeyn said co-owner Mark Carruth had been building in the Seven Hills/Bentwater area for about 15 years and knew it was filled with families.

Their target customers want to downsize homes and be near their children and grandchildren, Romeyn said.

He said he is in his early 60s and it is harder to make friends at an older age. The builders tries to foster a community by building a club house to host activities for their residents to come together.

Active adult homes typically include bedrooms and bathrooms on the main floor, wider doors for ease to get a walker or wheelchair through and no steps to access the living area.

There is a staircase to go into the attic instead of a normal pull down ladder, as well.

For more information call (770) 917-8082.

Model home hours are Monday through Saturday from 11 a.m. to 6 p.m. and Sunday from 1 to 6 p.m.
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