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New app makes it easier to be eco-friendly
by Staff
November 08, 2013 11:09 AM | 2096 views | 0 0 comments | 17 17 recommendations | email to a friend | print
Contrary to Kermit the Frog’s lament that “it’s not easy being green,” Keep Roswell Beautiful has a new app that helps make living an environmentally friendly lifestyle simpler than ever.

The mobile app, JouleBug, will help Roswell residents learn eco-friendly tips and take advantage of the Keep Roswell Beautiful’s and the city of Roswell’s environmental programs and amenities.

Users earn points and badges for their green achievements, share their actions with friends, and see how they rank among others in the community.

By tracking simple actions on their smartphones — from replacing light bulbs to installing a rain barrel to telecommuting — players can save time, energy and money and challenge their friends to do the same.

In addition to JouleBug, the Keep Roswell Beautiful board is taking steps to update the nonprofit’s look and communication programs with a new logo and website design.

The new logo is a fresh take on the areas that Keep Roswell Beautiful is committed to in Roswell: water, land and air. 

The website is designed to make it easy for residents, businesses and volunteers to find out what is going on and how they can be a part of the process. Brighter colors, pictures and easy to navigate tabs make it easy to engage with the organization.

Keep Roswell Beautiful’s JouleBug badge highlights conservation activities and programs offered by the organization and the city of Roswell. Four separate “pins” show actions that can be taken.  

JouleBug is available for free download in the Apple App Store, Google Play Marketplace and at

For more information, go to



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